LEHIGH UNIVERSITY ENTERS "NEW ERA" IN TICKET TRAINING
October 26, 2011, EXTON, PA – Lehigh University entered a “New Era” in ticketing by creating a long-term partnership with New Era Tickets to be the school’s full-service ticketing company for all athletic events, as well as all ticketed events at Stabler Arena and Zoellner Performing Arts Center on the school’s campus.
“New Era Tickets will allow Lehigh University customers the convenience of purchasing tickets with many new and exciting opportunities to enhance their purchasing experience,” said New Era Tickets President Fred Maglione.
“Our goal is to provide the ultimate experience for our fans, our students and our neighboring customers each and every time they attend one of our events,” said Lehigh University’s Mark Ironside. “That experience begins with the ticket sale. Our new ticketing company provides many new conveniences and options for our customers to enhance their experience.”
“New Era Tickets provides us with more control over the ticketing process which increases flexibility,” added Ironside. “New Era Tickets also provides an opportunity for us to better interact with our customers which is paramount to our success.”
For 144 years, Lehigh University (www.lehigh.edu) has combined outstanding academic and learning opportunities with leadership in fostering innovative research. The institution is among the nation's most selective, highly ranked private research universities. Lehigh’s four colleges – College of Arts and Sciences, College of Business and Economics, College of Education and the P.C. Rossin College of Engineering and Applied Science – provide opportunities to 6,500 students to discover and grow in a learning community that promotes interdisciplinary programs with real-world experience. Lehigh’s campus is located in Pennsylvania’s Lehigh Valley – in Bethlehem, PA (50 miles north of Philadelphia and 75 miles southwest of New York City).
About New Era Tickets
Based out of Exton, Pennsylvania, New Era Tickets (neweratickets.com) is a technology-driven, full-service ticketing company that allows managers to set their own ticketing fees, control their brand, and use their customer data to create more customized marketing communications. New Era Tickets helps clients increase their ROI by providing innovative technological solutions for box office management, event management, and customer communications, all while offering full-service ticketing and marketing products for public assembly facilities, show promoters, sports teams, theatres, and entertainment organizations. New Era Tickets proudly sells tickets for over 55 multipurpose sports and entertainment venues plus special events across the US and Canada.
New Era Tickets is a wholly-owned subsidiary of Comcast-Spectacor (www.comcast-spectacor.com), the Philadelphia-based sports and entertainment company which owns the Philadelphia Flyers (NHL), the home arena for both the Flyers and the NBA's Philadelphia 76ers, the Wells Fargo Center, and four Flyers Skate Zone community ice skating and hockey rinks. In addition, Comcast-Spectacor is also the principal owner of Global Spectrum, the fastest growing firm in the public assembly management field with more than 100 facilities throughout the United States and Canada; Ovations Food Services, a food and beverage service provider; Front Row Marketing Services, a commercial rights sales company; FanOne, a digital fan marketing company; and Paciolan, the leading provider of venue enablement, ticketing, fundraising and marketing technology solutions.
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