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Feb 19, 2014: Augusta Entertainment Complex Extends Partnership with New Era Tickets



February 19, 2014, EXTON, PA  –  On the heels of a successful 5-year partnership, the Augusta-Richmond County Coliseum Authority, and Global Spectrum, operators of the Augusta Entertainment Complex, today reaffirmed their selection of New Era Tickets to provide customized full-service ticketing solutions and 24/7 support for all ticketed events held at the William Bell Auditorium and James Brown Arena. The Augusta-Richmond County Coliseum Authority and Global Spectrum renewed with New Era Tickets due to the company’s ticketing expertise and ability to help clients increase annual ticket related income.

“New Era Tickets provided the Augusta Entertainment Complex a customized solution that quickly processes our customers’ transactions and creates additional ticketing revenue opportunities for the complex” said Global Spectrum's Chris Bird, General Manager for the Augusta Entertainment Complex. “With New Era Tickets, the Augusta Entertainment Complex annual ticket related income increased by more than $260,000.”

The ticketing technology, powered by New Era Tickets’ sister company Paciolan, offers the Augusta Entertainment Complex’s customers many conveniences, including a ticket marketplace for secondary auctions, easy ticket forwarding, and online combos and sales. The customized solution also integrates access control, wireless ticketing, and fraud prevention.

“New Era Tickets is focused on helping our clients generate additional opportunities and revenue from their ticketing operations.” said New Era Tickets President Fred Maglione. “The Augusta Entertainment Complex retains greater control and more of their ticketing revenue with New Era Tickets.”

Located in Augusta, Georgia, the Augusta Entertainment Complex includes the 8,500-seat James Brown Arena, the 2,800-seat William B. Bell Auditorium, a 14,570 square-foot Exhibition Hall, and 6,365 square-feet of meeting space. The James Brown Arena and William B. Bell Auditorium are well suited for touring concerts and shows, and previously hosted Carrie Underwood, Blue Man Group, Earth Wind & Fire, Elton John,  Jerry Seinfeld, Jason Aldean, Cirque du Soleil, Zac Brown Band, Lynyrd Skynyrd, Foreigner, Keith Sweat, Kevin Hart, Willie Nelson, Grease, Lady Antebellum, Daniel Tosh, Steve Harvey, Keith Urban, Tyler Perry’s “Madea’s Big Happy Family”, Ron White, Avett Brothers, Sugarland, Mike Epps, and Yanni.

To date, New Era Tickets and Global Spectrum helped the Augusta Entertainment Complex manage more than 550 events attended by over 1.3 million patrons and guests.  Both New Era Tickets and Global Spectrum are subsidiaries of the internationally recognized sports and entertainment firm Comcast-Spectacor.

New Era Tickets enables convention centers, meeting facilities, and sports and entertainment venues to take back control of their ticketing services.  The ticketing solution, powered by New Era Tickets’ sister company Paciolan, provides complete control over a variety of items including customer transaction fees, branding, and customer data.  New Era Tickets supports each customized ticketing solution with seasoned 24/7 client service teams.

About New Era Tickets

Based out of Exton, Pennsylvania, New Era Tickets ( is a technology-driven, full-service ticketing company that allows managers to set their own ticketing fees, control their brand, and use their customer data to create more customized marketing communications. New Era Tickets helps clients increase their ROI by providing innovative technological solutions for box office management, event management, and customer communications, all while offering full-service ticketing and marketing products for public assembly facilities, show promoters, sports teams, theatres, and entertainment organizations. New Era Tickets proudly sells tickets for over 55 multipurpose sports and entertainment venues plus special events across the US and Canada.

New Era Tickets is a wholly-owned subsidiary of Comcast-Spectacor (, the Philadelphia-based sports and entertainment company which owns the Philadelphia Flyers (NHL), the home arena for both the Flyers and the NBA’s Philadelphia 76ers, the Wells Fargo Center, and four Flyers Skate Zone community ice skating and hockey rinks. In addition, Comcast-Spectacor is also the principal owner of Global Spectrum, the fastest growing firm in the public assembly management field with more than 100 facilities throughout the United States and Canada; Ovations Food Services, a food and beverage service provider; Front Row Marketing Services, a commercial rights sales company; FanOne Marketing, a digital fan marketing company; and Paciolan, the leading provider of venue enablement, ticketing, fundraising and marketing technology solutions.

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